In addidion to CBC and TELECASTER approval for tv commercials, you sometimes need additional approval numbers. If the product you are advertising ‘goes in you or on you’ then you need to submit your script for ASC (Ad Standards) approval. ASC reviews scripts for cosmetic, consumer drugs, natural health products, food/beverages and alcoholic beverages. ASC clearace is mandatory in these categories, and ASC approval must be obtained before your commercial is submitted for CBC/TELECASTER numbers. There is a cost for submission, which varies by category. As well, all advertising directed at children must recevie ASC KIDS approval and this category has very strict and defined rules/regulations.
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