Let’s start off with a bit of information on regulatory approvals. For televison spots, there are 2 main approvals needed: TVB (Telecaster) and CBC AD STANDARDS (for CBC affiliated stations). Commercials are approved from the as-recorded script and copy of the finished spot. There is no cost to submit. Approvals can usually be turned around in one business day, but if there is a backup of spots submitted, it can take as long as three business days. Although we need finished spots/scripts for final approval, it’s best you send scripts to your traffic co-ordinator as soon as they are available, preferably at the pre-production stage, so we can red-flag any regulatory issues. It’s much easier (and cheaper) to make any “fixes” at script stage than it is after the commercial has been finished!
For more info on TVB: http://www.tvb.ca/pages/TCEIntro.htm/
For more info on TVB: http://www.tvb.ca/pages/TCEIntro.htm/
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